Refences:
Holmgren F. and Karl-Rikard Johansson 2015. Crisis Management the Nature of Managing. Master theses within business administration. Jonkoping international business school, Jonkoping University.
Iain Alastair 2016. The Evolution of Interstate Security Crisis-Management Theory and Practice in China. Naval War College Press, Vol. 69, No. 1
Institution for Public relations 2007. Crisis Management and Communication.
By Institute of PR. Accessed in 15/6/2020
https://instituteforpr.org/
Karaosmanoglu E., T.C. Melewar and Douglas Paterson 2016. Corporate Identity: Concepts, Components and Contribution. Journal of General Management Vol.31 No.1 59-81 DOI: 10.1177/030630700503100104
Lister Jonathan 2020. Objective in Awareness Advertising. Chron. Accessed in 19/8/2020 https://smallbusiness.chron.com/objectives-awareness-advertising-31418.html#:~:text=Awareness%20advertising%20is%20a%20marketing,services%20or%20products%20it%20offers.
Turafy A. 2017. The Role of Advertising Campaigns in Preserving the Visual Identity for Egyptian Campaigns Products. International Design Journal, Vol.7 Issue 297-306
Zhu l., Deepa Anagondahalli and Ai Zhang 2017. Social Media and Culture in Crisis Communication: MsDonald’s and KFC Crisis Management in China. Public Relation Review 43 487-492 Published by Elsevier Inc.