The role of environmental design in confirming identity in urban areas and protecting them from randomness

Document Type : Original Article

Author

New Cairo academy

Abstract

Abstract:
keeping the identity of the environment with a distinctive character represents a strong challenge in the concept of the development process and preserving the distinctive aesthetic components of the environment, taking into account many of the real problems such as getting rid of randomness that encroached on the concept of coordination and environmental beautification and created a kind of confusion in public taste between the basic human needs and his own taste and the field of expression of that taste. The research aims to clarify the importance of utilizing the scientific and design foundations in applying aesthetic scheme for developing the environment and upgrading its human services in order to reach a society that keeps the environment with all its streets and facilities. The accustomed beauty of the environment is reflected in the general behavior of its residents and visitors. Emphasizing the role of community and community participation in strengthening the concepts of collective ownership of the environment and being proud of it, keeping the identity of its aesthetic and functional elements in resisting some of the negatives expected to occur, and developing procedural plans to deal with them in a timely manner and enacting laws and legislation that the population must adhere to in partnership with those responsible for planning, cleaning and maintenance, with the assignment of part of those tasks to some companies as a kind of propaganda, advertising and support in development and getting rid of randomness, and establishing the concept of a culture of communication between the individual of society and its economic and social institutions.

Keywords:
Design, Urban, Environment, Identity, Randomness

Keywords

Main Subjects


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