Applying augmented reality (AR) technology in wayfinding and signage systems for improving user interaction

Environmental design is the latest approach to providing a good quality of life for users. With increased mobility, there is a need for interactive guidance systems that enhance the user experience. Most public places use traditional methods to support and engage visitors in guidance systems. However, the interactive needs of visitors are not met through traditional means. Hence, the research aims to improve the participation and interaction of visitors in different environments by using augmented reality (AR) and integrating it into traditional guidance systems for public places. The research also aims to simplify the cognitive effort required by the user and enhance their multisensory interaction and participation within the place.



Augmented reality is a technology where virtual three-dimensional images are overlaid onto real environments. It changes the concept of the real world environment, providing an interactive experience that improves user participation and interaction. Augmented reality (AR) describes a technological field where additional information derived from a computer-generated sensory display is overlaid on the real world. The real world serves as the primary basis, to which information is added, unlike virtual reality where the desired state is complete immersion of human sensory systems within a computer-generated environment. The foundation of virtual reality lies in a virtual or synthetic environment created by the computer.

Augmented reality can effectively enhance the efficiency of guidance systems, and these virtual environments can be an effective tool for participatory design. The study uses a descriptive-analytical approach to study the importance of integrating augmented reality into guidance systems. It also uses an experimental approach to implementing augmented reality technology in the signage used in some projects for a guidance and orientation systems course, alongside traditional static signs for public places.