Document Type : Original Article
Authors
1
Professor of Graphics, Book Valuation and Animation Faculty of Fine Arts, Luxor University
2
Fine Arts Specialist at the Ministry of Culture.
3
Graphics department, Fine arts faculty,Luxor university,Luxor,Egypt
Abstract
Recently, there has been increased talk about “digitization” or digital transformation, to the point that it has become like a “trend” and that its existence is a basic condition for keeping pace with the times and for us to catch up with the developed countries that are part of the global capitalist system. technological and technical progress has had a major impact in all fields and specializations, and the emergence of digital alternatives for everything, especially for the arts. Digital art is one of the latest of these advanced and modern technologies.There are also digital virtual performances as an alternative to visual performances "traditional realism."We now live in the era of digital technology, this smart technology that greatly affects our daily lifestyle, and the fine arts were not far from this development, which helped in changing the styles and forms of arts and development of modern digital technologies.There is no doubt about it Modern technology and digital techniques have contributed and continue to contribute to the advancement of contemporary and modern graphic arts.the technology revolution has spread ,penetrated all values and knowledge, and brought about radical changes in the graphic art system.The emergence of the computer and the innovation of digital technologies resulted in progress and development, the design process, its form, its product, its display the promotion of plastic works and their virtual interactive performances, or their digital production, and what all this technological development carries. Intelligent to serve, society, and humanity in general Its technical capabilities and applied capabilities broke the barrier of limited production, reduced effort, and shortened time and cost.“Technological progress has made possible complex and interactions and very dazzling and precise visual formulations. This is in addition to the software’s ability to deal with a large and enormous number of data and information, and the ability to arrange, modify, add, delete, selection and presentation ,Many times, our individual human capabilities are unable to carry out these tasks or reach them, so graphic art and the way it is presented develop, relying on the mechanism of digital transformation with its tremendous capabilities, creating an artistic design different from tradition.communication between the artist and the recipient ;is new generation of artists has also relied on digital technology with its tremendous techniques and capabilities in formulating, building and processing their artistic works and publishing them on computers and their various programs,digital devices such as tablets and mobile phones.
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