Design standards and solutions of packages for elder’s people

Document Type : Original Article

Authors

1 Printing, Publishing and Packaging Faculty of Applied Arts Helwan University

2 printing, publishing and packaging Faculty of applied arts Helwan university

3 Professor at Printing and publication department - faculty of applied arts - Helwan university

Abstract

The theoretical and practical study showed the following results: the successful product design must encourage the body to work correctly without reaching exhausting levels. For an easy-to-use package opening design, it is important to understand consumers’ abilities for those who use that product. The existence of significant design standards for products targeted to elders is the result of studying that category’s needs. Specific needs for packaging and ideal design fundamentals lead to assigning clear rules for individual standards required when opening closed packages.
The good and effective design is the one that enables the consumer to get the needed information clearly and thoroughly. Opening any package easily is considered one of the factors that indicate the required opening force, therefore minimizing this force makes it easier to control the package. It is imperative that the product should be easy to grab and control, and there has to be enough space to apply force in order to open the pack or remove the packaging. The ability or momentum of opening the packages is influenced by the diameter of the package lid, and the friction coefficient between the hand and the cover or lid.
Large grabbing points have to be provided on the packages and opening systems. Consumers must be able to easily read and understand labels, important instructions, and expiry dates and the important text should be printed in large font and high contrast on a solid background
From the theoretical studies and applications, the researcher recommends the product to be appropriate for the user, compatible with their muscular and mental abilities and character, and to consider the anthropometric and physiological factors with suitable usage circumstances. Among these recommendations, understanding and following Ergonomic features and considerations when designing packages for elders, adding designed shapes such as handles or cut outs to facilitate grabbing with minimum effort, and the grabbing area should be suitable for standard grip alternatives in addition to avoiding sharp edges in packages or caps.
The precautions and instructions should be displayed in the form of bullet points by using large symbols with large and bold text font, high contrast, and distinctive frames. To facilitate package opening, it is recommended to create a textured surface at the grabbing point of the opening strip. The package design for elder consumers should be complied by the rules and regulations of The International Organization for Standardization.

Keywords


أولاً: المراجع العربیة
1-     مصطفی، أحمد وحید، وأخرین،"الأرجنومیکس فن التصمیم لراحة ورفاهیة البشر"- مرکز معلومات التصمیم- کلیة الفنون التطبیقیة - جامعة حلوان،٢٠١٠.
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ثانیاً: المراجع الالکترونیة
2 - https://bit.ly/2F0MLe0 - (Accessed - May 5, 2017)
3 - https://bit.ly/2SXHgRc - (Accessed - April 20, 2017)
4- https://bit.ly/2NXtqgS - (Accessed - January 17, 2018)