Creative thinking is the ability to look at things from new angles and generate innovative ideas and solutions. This type of thinking is important in many fields, including industrial design, and creative thinking helps individuals overcome traditional obstacles and come up with unconventional solutions to problems.
There are some misconceptions associated with the subject of creativity. Some believe that it is an innate talent and gift in humans linked to various fields of art. However, the truth is that it is a skill acquired through training and development, and can be applied in all fields and specializations: artistic, administrative, marketing, and technological.
The SCAMPER method is one of the effective tools for promoting creative thinking. This method was developed by Bob Eberly in his book "SCAMPER: Games for Imagination Development" in 1971. It is a method that can be used to develop students' creativity and help them overcome any challenges facing creative design processes. It is based on the assumption that everything new is originally a modification of something that existed before.
Each letter in the SCAMPER acronym represents a different way to change the vision of the challenges facing the designer and help him generate new ideas
Hence, the research problem emerged:
• The need to study effective tools and methods of creative thinking to reach more efficient and effective designs.
Research objective:
• Developing students' creative abilities and developing their skills to reach unconventional solutions by SCAMPER strategy.
Research importance:
• The effect of using SCAMPER strategy in improving the creative ability of art college students.
Hamza, W. (2025). The effectiveness of the SCAMPER strategy in developing creative thinking skills for Applied arts college students. مجلة العمارة و الفنون و العلوم الإنسانية, 10(13), 1602-1620. doi: 10.21608/mjaf.2025.370371.3591
MLA
WALAA Hamza. "The effectiveness of the SCAMPER strategy in developing creative thinking skills for Applied arts college students", مجلة العمارة و الفنون و العلوم الإنسانية, 10, 13, 2025, 1602-1620. doi: 10.21608/mjaf.2025.370371.3591
HARVARD
Hamza, W. (2025). 'The effectiveness of the SCAMPER strategy in developing creative thinking skills for Applied arts college students', مجلة العمارة و الفنون و العلوم الإنسانية, 10(13), pp. 1602-1620. doi: 10.21608/mjaf.2025.370371.3591
VANCOUVER
Hamza, W. The effectiveness of the SCAMPER strategy in developing creative thinking skills for Applied arts college students. مجلة العمارة و الفنون و العلوم الإنسانية, 2025; 10(13): 1602-1620. doi: 10.21608/mjaf.2025.370371.3591