Achieving the identity of the graphic design using the balance between geometric shapes

Document Type : Original Article

Author

Facility of Applied Art

Abstract

Introduction:
Let your imagination swim in the fantasy world to translate what you imagined according to the scientific foundations of graphic design to reality- This is a design.
Graphic design is one of the art of visual communication is an innovative approach by the designer to deliver a message to the recipient. The designer uses a variety of elements such as harmony, balance , contrast and physical elements such as lines, shapes and images to create his visual idea that achieves his goals.
Graphic art is used in the design the cover of, books, magazines, newspapers and catalogs. – the design must include some design elements that integrated to achieve creative design .

Research problem
Some graphic designers ignored the importance of simple design by focusing on the use of geometric shapes in the construction of graphic design and balancing.
Research Goal
The goal of the research to clarify of the importance to use geometrical shapes to achieve design identity and achieve balance.

Research importance
Accreditation to use geometric shapes - they are able to achieve balance and communication skills.

Research Force
If we achieve the integration of geometric shapes and keep balance and contrast, this simply achieves design and creates creativity.

Research Methodology
The research follow the descriptive and experimental methodology to achieve the goal research.
Results: -
1- From 76.5% to 88.2% it was possible to make a graphic design based on geometrical shapes with achieve the unity & balance.
2-From 69.6% to 86.3% it was possible to achieve different balance types. This indicates the successful use of geometric shapes in making graphic design.
3-The design (14) achieved 65.7% of the Maintain a constant center to attract the eye and based on the asymmetrical balance. The other three designs achieved the results of the questionnaires from 46.2% to 61.8% that means different type of balance is not given a fixed center of vision.

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Main Subjects


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المواقع الإلکترونیه: -